AXIA

AXIA - a Japanese market brand of cassette tapes and optical media by Fujifilm. As a result of the company's domestic market research, it turned out that Fuji's cassette image was low and it was decided to replace it with a new brand, Axia. Aimed at attracting a youth audience, this strategy allowed it to take up to 20% of the Japanese audio cassette market.

Brand Manufacturer Model Description Type Length Year Made in Market
Compact Cassette AXIA J`z 1 74 "JZ1H 74" Type I Normal 1998 Japan AXIA FUJI J`z 1 JZ1H 74 Type I Normal 74 1998 Japan Japan
Compact Cassette AXIA J`z 1 90 "JZ1H 90" Type I Normal 1998 Japan AXIA FUJI J`z 1 JZ1H 90 Type I Normal 90 1998 Japan Japan
Compact Cassette AXIA J`z 2 46 "JZ2H 46" Type II Chrome 1998 Japan AXIA FUJI J`z 2 JZ2H 46 Type II Chrome 46 1998 Japan Japan
Compact Cassette AXIA J`z 2 50 "JZ2H 50" Type II Chrome 1998 Japan AXIA FUJI J`z 2 JZ2H 50 Type II Chrome 50 1998 Japan Japan
Compact Cassette AXIA J`z 2 54 "JZ2H 54" Type II Chrome 1998 Japan AXIA FUJI J`z 2 JZ2H 54 Type II Chrome 54 1998 Japan Japan
Compact Cassette AXIA J`z 2 60 "JZ2H 60" Type II Chrome 1998 Japan AXIA FUJI J`z 2 JZ2H 60 Type II Chrome 60 1998 Japan Japan
Compact Cassette AXIA J`z 2 64 "JZ2H 64" Type II Chrome 1998 Japan AXIA FUJI J`z 2 JZ2H 64 Type II Chrome 64 1998 Japan Japan
Compact Cassette AXIA J`z 2 70 "JZ2H 70" Type II Chrome 1998 Japan AXIA FUJI J`z 2 JZ2H 70 Type II Chrome 70 1998 Japan Japan
Compact Cassette AXIA J`z 2 74 "JZ2H 74" Type II Chrome 1998 Japan AXIA FUJI J`z 2 JZ2H 74 Type II Chrome 74 1998 Japan Japan
Compact Cassette AXIA J`z 2 90 "JZ2H 90" Type II Chrome 1998 Japan AXIA FUJI J`z 2 JZ2H 90 Type II Chrome 90 1998 Japan Japan
Compact Cassette AXIA J`z On the Street 46 Type II Chrome 1998 Japan AXIA FUJI J`z On the Street Type II Chrome 46 1998 Japan Japan
Compact Cassette AXIA J`z On the Street 50 "JZ2S 50" Type II Chrome 1998 Japan AXIA FUJI J`z On the Street JZ2S 50 Type II Chrome 50 1998 Japan Japan
Compact Cassette AXIA J`z On the Street 54 "JZ2S 54" Type II Chrome 1998 Japan AXIA FUJI J`z On the Street JZ2S 54 Type II Chrome 54 1998 Japan Japan
Compact Cassette AXIA J`z On the Street 60 "JZ2S 60" Type II Chrome 1998 Japan AXIA FUJI J`z On the Street JZ2S 60 Type II Chrome 60 1998 Japan Japan
Compact Cassette AXIA J`z On the Street 64 "JZ2S 64" Type II Chrome 1998 Japan AXIA FUJI J`z On the Street JZ2S 64 Type II Chrome 64 1998 Japan Japan
Compact Cassette AXIA J`z On the Street 74 "JZ2S 74" Type II Chrome 1998 Japan AXIA FUJI J`z On the Street JZ2S 74 Type II Chrome 74 1998 Japan Japan
Compact Cassette AXIA J`z On the Street 90 "JZ2S 90" Type II Chrome 1998 Japan AXIA FUJI J`z On the Street JZ2S 90 Type II Chrome 90 1998 Japan Japan
Compact Cassette AXIA J`z On the Street 120 Type II Chrome 1998 Japan AXIA FUJI J`z On the Street Type II Chrome 120 1998 Japan Japan
Compact Cassette AXIA PS-II / PS-2 30 "PS2K 30" Type II Chrome 1998 Japan AXIA FUJI PS-II / PS-2 PS2K 30 Type II Chrome 30 1998 Japan Japan
Compact Cassette AXIA PS-II / PS-2 40 "PS2K 40" Type II Chrome 1998 Japan AXIA FUJI PS-II / PS-2 PS2K 40 Type II Chrome 40 1998 Japan Japan