AXIA

AXIA - a Japanese market brand of cassette tapes and optical media by Fujifilm. As a result of the company's domestic market research, it turned out that Fuji's cassette image was low and it was decided to replace it with a new brand, Axia. Aimed at attracting a youth audience, this strategy allowed it to take up to 20% of the Japanese audio cassette market.

Brand Manufacturer Model Description Type Length Year Made in Market
Compact Cassette AXIA A1 120 "A1SA120" Type I Normal 1993 Japan AXIA FUJI A1 A1SA120 Type I Normal 120 1993 Japan Japan
Compact Cassette AXIA A1 150 "A1SA150" Type I Normal 1993 Japan AXIA FUJI A1 A1SA150 Type I Normal 150 1993 Japan Japan
Compact Cassette AXIA AU-IVx 46 "AU4X A 46" Type IV Metal 1993 Japan AXIA FUJI AU-IVx AU4X A 46 Type IV Metal 46 1993 Japan Japan
Compact Cassette AXIA AU-IVx 54 "AU4X A 54" Type IV Metal 1993 Japan AXIA FUJI AU-IVx AU4X A 54 Type IV Metal 54 1993 Japan Japan
Compact Cassette AXIA AU-IVx 60 "AU4X A 60" Type IV Metal 1993 Japan AXIA FUJI AU-IVx AU4X A 60 Type IV Metal 60 1993 Japan Japan
Compact Cassette AXIA AU-IVx 74 "AU4X A 74" Type IV Metal 1993 Japan AXIA FUJI AU-IVx AU4X A 74 Type IV Metal 74 1993 Japan Japan
Compact Cassette AXIA AU-IVx 80 "AU4X A 80" Type IV Metal 1993 Japan AXIA FUJI AU-IVx AU4X A 80 Type IV Metal 80 1993 Japan Japan
Compact Cassette AXIA AU-IVx 90 "AU4X A 90" Type IV Metal 1993 Japan AXIA FUJI AU-IVx AU4X A 90 Type IV Metal 90 1993 Japan Japan
Compact Cassette AXIA J`z 1 12 "JZ1B 12" Type I Normal 1993 Japan AXIA FUJI J`z 1 JZ1B 12 Type I Normal 12 1993 Japan Japan
Compact Cassette AXIA J`z 1 20 "JZ1B 20" Type I Normal 1993 Japan AXIA FUJI J`z 1 JZ1B 20 Type I Normal 20 1993 Japan Japan
Compact Cassette AXIA J`z 1 46 "JZ1B 46" Type I Normal 1993 Japan AXIA FUJI J`z 1 JZ1B 46 Type I Normal 46 1993 Japan Japan
Compact Cassette AXIA J`z 1 50 "JZ1B 50" Type I Normal 1993 Japan AXIA FUJI J`z 1 JZ1B 50 Type I Normal 50 1993 Japan Japan
Compact Cassette AXIA J`z 1 54 "JZ1B 54" Type I Normal 1993 Japan AXIA FUJI J`z 1 JZ1B 54 Type I Normal 54 1993 Japan Japan
Compact Cassette AXIA J`z 1 60 "JZ1B 60" Type I Normal 1993 Japan AXIA FUJI J`z 1 JZ1B 60 Type I Normal 60 1993 Japan Japan
Compact Cassette AXIA J`z 1 64 "JZ1B 64" Type I Normal 1993 Japan AXIA FUJI J`z 1 JZ1B 64 Type I Normal 64 1993 Japan Japan
Compact Cassette AXIA J`z 1 70 "JZ1B 70" Type I Normal 1993 Japan AXIA FUJI J`z 1 JZ1B 70 Type I Normal 70 1993 Japan Japan
Compact Cassette AXIA J`z 1 74 "JZ1B 74" Type I Normal 1993 Japan AXIA FUJI J`z 1 JZ1B 74 Type I Normal 74 1993 Japan Japan
Compact Cassette AXIA J`z 1 80 "JZ1B 80" Type I Normal 1993 Japan AXIA FUJI J`z 1 JZ1B 80 Type I Normal 80 1993 Japan Japan
Compact Cassette AXIA J`z 1 84 "JZ1B 84" Type I Normal 1993 Japan AXIA FUJI J`z 1 JZ1B 84 Type I Normal 84 1993 Japan Japan
Compact Cassette AXIA J`z 1 90 "JZ1B 90" Type I Normal 1993 Japan AXIA FUJI J`z 1 JZ1B 90 Type I Normal 90 1993 Japan Japan